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Article: Why I Created Day Dreamer By Solara Founder and CEO, Stephanie Dipisa

Why I Created Day Dreamer By Solara Founder and CEO, Stephanie Dipisa

Why I Created Day Dreamer By Solara Founder and CEO, Stephanie Dipisa

I created Day Dreamer for my 45+ skin. Day Dreamer started with a very specific frustration. Traditional concealers never work for me – the shades never match, and they are often matte, drying and somehow make my dark circles look more noticeable. 

Every morning, I was doing the most for my under-eyes, layering skincare, tapping on concealer, hoping sunscreen wouldn’t sting, pill, or crease. And still, by midday, my eyes looked tired again. The area that needed the most care was getting the least satisfying results.

That was my wake-up call. The skin around our eyes is delicate, reactive, and one of the first places to show signs of photo-aging, yet most SPFs aren’t made for it, and tend to irritate that area. I wanted to create something effortless, something that woke my eyes up and defended them at the same time.

So I created Day Dreamer to act more like a hydrating, plumping eye serum first – mineral SPF is the gentle bonus.

DID YOU KNOW? Day Dreamer’s mineral protection doesn’t just protect against dangerous UV damage, but other environmental aggressors like blue light, free radicals that can prematurely age the thin skin around the eye area.

Day Dreamer Super Peptide Eye Primer was specifically formulated for the thinner skin around the eyes, paired with our MicroTint™ technology to softly diffuse shadows and blur fine lines. It creates a smooth, creaseless canvas that plays beautifully under concealer or brightens the skin alone.

Think of it like an iced latte for tired eyes: cooling, energizing, and instantly refreshing. It’s a targeted under-eye treatment, primer, and mineral sunscreen in one simple step. No stinging. No creasing. No compromise.

Ingredients were just as important to me as performance. Coffee Extract helps visibly reduce puffiness and signs of fatigue. Peptides and Snow Mushroom deliver cooling hydration to cushion and smooth. Chaga provides antioxidant support to help defend against everyday environmental stressors.

And the texture? Lightweight, serum-milk perfection. It glides on cool, melts into skin, and sets to a soft-focus finish that grips makeup without ever feeling tacky or greasy.


Bonus tip: I apply Day Dreamer with a concealer brush gently dabbing under my eye and across the upper lid. It instantly feels cooling, never creases, and leaves my eyes looking instantly brighter.

Now, it’s part of my non-negotiable morning ritual (find these on my ShopMy page):

  • Coffee first (always!). 

  • An under-eye mask occasionally, while I ease into the day.

  • A dedicated eye balm to increase hydration.

  • My essential: Day Dreamer to finish - to wake, smooth, and protect my eyes before I step out the door and take my kids to school and my dog for a walk before the workday begins.

Day Dreamer is for real life mornings when you want your eyes to look awake, protected, and smooth without overthinking it. It’s for anyone who’s tired of choosing between skincare, sunscreen, and makeup.

I created Day Dreamer because our eyes deserve better, and because protection should feel just as good as it looks. I hope you love it as much as I do!

XO Stephanie

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