Conscious Skin Protection For All.

Our Philosophy

We’re passionate about skincare and we’re even more passionate about skin defense. That means high standards, no B.S. and putting ingredients, transparency + wellness first.

It’s simple: A healthy skin barrier is our first line of defense so common SPF ingredients that are known to be disruptive to our skin, body and environment have no seat at our table!

We believe all skin deserves healthier options that are: safe, wellness driven, conscious + transparent.

We
Mean
Clean

Pillars We Stand Behind

Wellness Driven

Like a Clean & Supercharged™ multivitamin defense cocktail, our products are plant + science powered with skin changing, biocompatible ingredients that nourish your skin barrier.

Safe

We remove 1,500+ ingredients banned by the EU, plus skin and health disruptive SPF filters, cyclic silicones, PEGs, fragrance, drying alcohols and more. We proudly pass both U.S. + stricter European SPF test standards. Also derm tested + approved and skin allergy tested Safe for Sensitive Skin.

Conscious

We source responsibly, are reef safe and use fully recyclable + FSC certified packaging. We are Leaping Bunny certified cruelty-free, vegan and several products are EWG VERIFIED™.

Transparent

We follow strict EU guidelines for full label transparency so there are no question marks. If its inside, we’ve labeled it down to the .004%.

Leaping-bunny
Ewg-verified
Vegan
Reef-safe

PlantDFNS™

Powered by plants + rooted in science, our proprietary 10-active botanical blend is curated boost your skin’s protective barrier and promote cellular level response in the hours after exposure.

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